Posted in Playlists, South African Music

All Jazz Radio

All Jazz Radio

All Jazz Radio is in its test phase and broadcasting ”live” on the ‘net. One can “tune in” and hear a continuous broad mix of music being played currently online, right around the clock, 24/7. We would like you please visit our social media sites and pages on; Facebook at www.facebook.com/AllJazzRadio and @AllJazzRadioSA on Twitter.

Remember too to let all your friends, FB Friends and Twitter Followers know to go and Like the FB page, Follow the Twitter feed, subscribe to out daily newspaper, All Jazz Radio News at http://paper.li/AllJazzRadioSA/1342250877 and most importantly listen online via the web, on your smartphone and on your tablet.

All Jazz Radio, your key to listening pleasure online, join us today. 

Please bear with us, as our training program and broadcast schedule are being  finalised and will in due course be put into place. Enjoy the good music on All Jazz Radio.

All Jazz Radio, your essential music listening home, where Jazz Lovers of South Africa, Africa & The World meet to share in our common social interest and lifestyle on the World Wide Web

Posted in Online Marketing

Why you should be using WordPress.com for creating a Web Presence

… and the differences between WordPress.com and WordPress.org

The Yoga Factor
The Yoga Factor

The quick version:

People need to Find You and Talk To You.

Finding you is called Marketing and talking to you is called Sales.

I have now just saved you 3 years of study at University.

Yes, it is that simple.

A WordPress.com website is the perfect tool for marketing and sales without breaking the bank, especially if you are passionate about your business and would like to get involved with your own online promotion.

I love WordPress.com because you can have a website where ordinary people can update their content without paying for web hosting, graphic design and web development.

Not that those things are wrong, of course, but you can always build up towards having them as your business and brand grows.

Some examples in action:

The long version:

WordPress.com is a hosting platform that utilizes the same WordPress software that anyone can download from WordPress.org.

With WordPress.com, the hosting and managing of the software is taken care of for you.

With the freestanding WordPress.org software, you need to install it on your own server or a 3rd party hosting provider.

WordPress.com Benefits

  • It’s free and much easier to set up
  • Everything is taken care of: setup, upgrades, spam, backups, security, etc.
  • Your website / blog is on hundreds of servers, so it’s highly unlikely it will go down due to traffic
  • Your content is backed up automatically
  • You get extra traffic from the WordPress.com community
  • Your dashboard is secure (SSL) making it even safer to log in on shared networks

WordPress.com Cons

  • Provides 170+ themes (and adding more every day), but you cannot upload a custom theme
  • You can’t modify the PHP code behind your blog
  • You can’t upload plugins

If you are a web developer, or you are happy to pay a web developer for their time, here are the benefits of WordPress.org:

WordPress.org (self-hosted) Benefits

  • Ability to upload themes
  • Ability to upload plugins
  • Great community
  • Complete control to change code if you’re technically minded

However, for me, the Cons far out-weigh the Benefits:

WordPress.org (self-hosted) Cons

  • You need a good web host, which can get expensive.
  • Requires more technical knowledge to set up and run
  • You’re responsible for stopping spam
  • You have to handle backups
  • You must upgrade the software when a new version comes out
  • If you get a huge spike in traffic your site will probably go down unless you have a robust hosting setup

Why I love WordPress.com

For no charge, WordPress.com provides web hosting, unlimited database storage with redundancy and backups, automatic software upgrades, community support forums, multi-lingual administration and themes, real-time traffic stats, comment tracking, blog and post rankings and other features not available anywhere else. These features will always be free for blogs started on WordPress.com.

WordPress.com offers paid upgrades as a way to provide premium features without forcing people to host their website / blogs elsewhere. These upgrades are optional.

  • Currently over 170 themes to choose from, some are Premium, but most are Free.
  • Integrated Statistics on where your visitors are coming from, and a whole lot more.
  • Excellent support available from fellow users (on Forums) and WordPress staff.
  • Robust server back ups.
  • Multiple users, great for clubs, communities, bands and so on.
  • Mobile-friendly

Resources for this article:

WordPress.com, WordPress, and WordPress.org

The Features You’ll Love

Posted in Online Marketing

My Currin(t) Projects

Cape Town Small Business Websites

Since 1997, I have been helping bands, brands and businesses establish a presence on the internet.

Sugarman.org

A fan website, officially endorsed by Rodriguez and his family.

SpaceHymns.com

The original Ramases fan website, set up in October 1997.

Music Choice

UK-based Music Choice is the Audio Channel supplier for TopTV. Since April 2010 I have been consulting on 3 South African channels; SA Modern, SA Traditional and SA Gospel.

RhythmMusicStore.com

This online music store was established in August 2006 and I am the content editor and involved with their online marketing.

SAMP3.com

I co-founded this project in 2002, and it has been the official supplier of free mp3s to Channel24 (MWeb) since 2004.

South African Rock Encyclopedia

I founded this website in 1999 and I am still the curator.

SA Rock Digest

Co-founded this e-mag in 1999 with Stephen Segerman and it ran weekly until April 2004. It was re-established in 2009, as part of Sugar Music, embracing social media tools and platforms.

1001 SA Songs You Need To Hear Before You Go Deaf

Project created by John Samson in May 2011. I provide technical support and music research.

Posted in Online Marketing

Why you should be using WordPress.com for creating a Web Presence

and the differences between WordPress.com and WordPress.org

The Yoga Factor
The Yoga Factor

The quick version:

People need to Find You and Talk To You.

Finding you is called Marketing and talking to you is called Sales.

I have now just saved you 3 years of study at University.

Yes, it is that simple.

A WordPress.com website is the perfect tool for marketing and sales without breaking the bank, especially if you are passionate about your business and would like to get involved with your own online promotion.

I love WordPress.com because you can have a website where ordinary people can update their content without paying for web hosting, graphic design and web development.

Not that those things are wrong, of course, but you can always build up towards having them as your business and brand grows.

Some examples in action:

Some of my pending projects that will be using WordPress.com:

  • Triple M Entertainment
  • Stars Of Africa Football Academy
  • Masauko Chipembere (from Blk Sonshine)
  • The Production Person

The long version:

WordPress.com is a hosting platform that utilizes the same WordPress software that anyone can download from WordPress.org.

With WordPress.com, the hosting and managing of the software is taken care of for you.

With the freestanding WordPress.org software, you need to install it on your own server or a 3rd party hosting provider.

WordPress.com Benefits

  • It’s free and much easier to set up
  • Everything is taken care of: setup, upgrades, spam, backups, security, etc.
  • Your website / blog is on hundreds of servers, so it’s highly unlikely it will go down due to traffic
  • Your content is backed up automatically
  • You get extra traffic from the WordPress.com community
  • Your dashboard is secure (SSL) making it even safer to log in on shared networks

WordPress.com Cons

  • Provides 170+ themes (and adding more every day), but you cannot upload a custom theme
  • You can’t modify the PHP code behind your blog
  • You can’t upload plugins

If you are a web developer, or you are happy to pay a web developer for their time, here are the benefits of WordPress.org:

WordPress.org (self-hosted) Benefits

  • Ability to upload themes
  • Ability to upload plugins
  • Great community
  • Complete control to change code if you’re technically minded

However, for me, the Cons far out-weigh the Benefits:

WordPress.org (self-hosted) Cons

  • You need a good web host, which can get expensive.
  • Requires more technical knowledge to set up and run
  • You’re responsible for stopping spam
  • You have to handle backups
  • You must upgrade the software when a new version comes out
  • If you get a huge spike in traffic your site will probably go down unless you have a robust hosting setup

Why I love WordPress.com

For no charge, WordPress.com provides web hosting, unlimited database storage with redundancy and backups, automatic software upgrades, community support forums, multi-lingual administration and themes, real-time traffic stats, comment tracking, blog and post rankings and other features not available anywhere else. These features will always be free for blogs started on WordPress.com.

WordPress.com offers paid upgrades as a way to provide premium features without forcing people to host their website / blogs elsewhere. These upgrades are optional.

  • Currently over 170 themes to choose from, some are Premium, but most are Free.
  • Integrated Statistics on where your visitors are coming from, and a whole lot more.
  • Excellent support available from fellow users (on Forums) and WordPress staff.
  • Robust server back ups.
  • Multiple users, great for clubs, communities, bands and so on.
  • Mobile-friendly

Resources for this article:

WordPress.com, WordPress, and WordPress.org

The Features You’ll Love

Posted in Online Marketing

The Rise Of Facebook and The Demise of MySpace in South Africa

A picture says a 1000 words, so consider this graph an 1000-word essay on usage of Social Media in South Africa over the last two years. MySpace is part of “other” (the black dotted line) on this graph.

Graph supplied by StatCounter.com

Posted in Online Marketing

Harvard Business Review | The 12 Major Benefits Of Social Media

From Jeffbullas.com

The Harvard Business Review Analytics Services recently conducted a survey of 2,100 organisations and discovered that 79% are currently using social media channels. They also asked them what they saw as the benefits of social media and here are the results and feedback from from the real world.

The 12 Major Benefits Of Social Media

1. Increased awareness of the organisation

2. Increased traffic to website

3. Greater favorable perceptions of the brand

4. Able to monitor conversations about the organisation

5. Able to develop targeted marketing activities

6. Better understanding of customers perceptions of their brand

7. Improved insights about their target markets

8. Identification of positive and negative comments

9. Increase in new business

10. Identification of new product or service opportunities

11. Ability to measure the frequency of the discussion about the brand

12. Early warning of potential product or service issues

Posted in Online Marketing

social media guidelines (via barrydewar.com)

social media guidelines For many large organisations the thought of dipping their toes in the sea of social media fills them with terror. These companies have spent years managing their communications output with an iron fist. They have developed long-winded yet robust processes for getting content out to the world. There are layers of beaurocracy and approvals to be navigated be … Read More

via barrydewar.com

Posted in Online Marketing

The Secret of The Magic Switch for Online Marketing

The secret of the magic switch is … like the spoon in The Matrix or magic in the Raymond E Feist novels … there is no Magic Switch.

You’d be amazed at how many people actually believe there is a switch that can be flicked and people will flock to your website and spend money with you.

The Three Pillars of New Media Marketing are Content, Search Engine Optimization and Social Media. (source: Jeff Bullas)

If you understand that there is no magic switch, and you have passion for what you do, and you have the perseverance to keep on going, despite the bumps in the road, then I would like to talk to you about your online marketing.

Contact Brian(at)Currin.co.za

Some success stories:

http://mabuvinyl.co.za
http://martinmyers.co.za
http://samp3.com
http://findsatours.com
http://computravel.com
http://rhythmmusicstore.com
http://amanziblue.com