Posted in Facebook, Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Twitter

The 7 Essential Truths About Social Media | TerryStarbucker.com

  1. It’s not a “strategy” (it’s just a tool to communicate)
  2. It’s not a panacea for all that ails your business (no magic wands there)
  3. It opens up your world by leaps and bounds (in ways you’ll never think possible)
  4. It will expose your “analog” weaknesses (so be careful when you jump in)
  5. It can, if not managed properly, make the user terribly unproductive (don’t I know it)
  6. It has some of the best people you will ever know practicing it (if you’re serious about building real friendships & business relationships)
  7. It’s not going away (so learn how to use it)

via The 7 Essential Truths About Social Media | TerryStarbucker.com.

Posted in Facebook, Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Tourism, Twitter

Things to blog about

Thought I would share my “to do” list of topics, ideas and themes I am planning to blog about sometime soon:

  • Santana’s Guitar Heaven album review.
  • “I am too busy to blog”
  • “My customers aren’t on Facebook”
  • Websites are dead
  • There are more people sharing content than there are creating content
  • Stop chasing: news, customers, money
  • I don’t watch TV or listen to the radio or read newspapers – how you going to sell to me now?
  • “Twitter is a waste of time”
Posted in Facebook, Fashion, Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Tourism, Twitter

How Small Businesses Can Improve Their Relations With Customers Through Social Media – Search Engine Watch (SEW)

The big question for small business owners five years ago was, “Should I use Google instead of yellow pages to attract new customers?” Now Google is commonly used by SMBs and that question gave way to a new one: “Do I need to be using social media?”

Social media is a much more complex issue than the Google versus yellow pages debate. With dozens of options, most small businesses can’t decide where to invest their limited time. Many become overwhelmed and end up doing nothing. So, what to do?

via How Small Businesses Can Improve Their Relations With Customers Through Social Media – Search Engine Watch (SEW).

Posted in Facebook, Fashion, Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Tourism, Twitter

social media guidelines (via barrydewar.com)

social media guidelines For many large organisations the thought of dipping their toes in the sea of social media fills them with terror. These companies have spent years managing their communications output with an iron fist. They have developed long-winded yet robust processes for getting content out to the world. There are layers of beaurocracy and approvals to be navigated be … Read More

via barrydewar.com

Posted in Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Tourism, Twitter

Social media commitment « Confessions of a web guy

Without commitment you’re going off half-cocked. Don’t just dip your toes in the water by setting up a Twitter account or Facebook fan page and putting your news on there, it won’t work, it won’t grow. You need to set aside the resources, whether that be people in your office with the time to do it or money for a consultant. Use these resources to do it properly. Listen and engage.

via Social media commitment « Confessions of a web guy.

Posted in Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Tourism, Twitter

Workshop 19th May 2010: Creating a FREE Web Presence for your business

Join us for a Half Day Workshop on

Creating a FREE Web Presence for your business

TO BOOK CONTACT

sammi

limited space available

19th May 2010

10am – 2pm (refreshments and finger lunch included)

The Viper Lounge, Sea Breeze Centre, Table View

R500 per person – bring your own laptop, but not essential

Workshop Presenter:
Brian Currin, New Media Marketing Consultant
http://briancurrin.com

Embracing New Media Tools for maximum exposure.

Tips and Techniques for setting up:

  • WordPress Blog
  • Twitter Profile
  • Facebook Business Page
  • Gmail Account

Delegates will leave the workshop with the skills to start promoting themselves and their businesses online.


Posted in Online Marketing, Social Media, Technology Made Easy, Tips and Hints, Tourism, Twitter

How Will Marketers Change Their Social Media Activities In The Future? « Jeffbullas’s Blog

Surprisingly, marketers indicated that blogs were the top area in which they planned on increasing their social media efforts

via How Will Marketers Change Their Social Media Activities In The Future? « Jeffbullas’s Blog.

Posted in Fashion, Online Marketing, Technology Made Easy, Tips and Hints, Tourism, Twitter

Workshop 28th April 2010: Creating a FREE Web Presence for your business

Join us for a Half Day Workshop on

Creating a FREE Web Presence for your business

TO BOOK CONTACT

sammi@webmarketer.co.za

limited space available

28th April 2010

10am – 2pm (refreshments and finger lunch included)

The Viper Lounge, Sea Breeze Centre, Table View

R500 per person – bring your own laptop, but not essential

http://webmarketer.co.za

Workshop Presenter:
Brian Currin, New Media Marketing Consultant
http://briancurrin.com

Embracing New Media Tools for maximum exposure.

Tips and Techniques for setting up:

  • WordPress Blog
  • Twitter Profile
  • Facebook Business Page
  • Gmail Account

Delegates will leave the workshop with the skills to start promoting themselves and their businesses online.

Feedback:

Thank you for the practical tips as well as the wonderful manner you engaged us as learners and all the questions we had got good clear answers. – Martin Myers Publicity

Your presentation was very professional but also in a way informal enough to make it comfortable. – Wim Dreyer, All-Aboard Tours

The workshop was very educational and I thoroughly enjoyed it. – Zoe B, Signature Style


Posted in Fashion, Online Marketing, Technology Made Easy, Tips and Hints, Tourism, Twitter

How can I promote my brand and my business on the internet

Growth

If  you are a musician, a band, a photographer, a fashion model, a caterer, a tourist guide, a guest house, a record shop … in fact any small business … here is what you need to create a presence on the internet to help your brand and your business grow.

  • Passion – you need to love what you do
  • Perseverance – you need to keep doing the right things as often as possible, and for as long as possible
  • Training – you need help and advice on embracing new media (Blog, Facebook, Twitter,  Gmail) –  see WebMarketer.co.za for more information
  • Internet Connection – an Internet Cafe is fine if you don’t have your own computer.
  • A domain name (not essential, but recommended)

And that’s it …

You don’t need:

  • A computer
  • A web designer
  • A graphic designer
  • A web developer
  • A web host

You can always add these things later, as your brand and your business grows, but you really don’t need them to get started.

If you are in Cape Town, I can help you to get going and growing.

Contact brian@webmarketer.co.za