Posted in Blogging, Cape Town, Events, Facebook, Fashion, Google+, Music Research, Online Marketing, Opinion, Resources, Rodriguez, SA Music, SA Rock Digest, Small Business, Social Media, Social Media Marketing, Social Networking, Technology Made Easy, Tips and Hints, Tourism, Twitter, Videos, Wordpress.com Website, working from home, Yoga

You need a website

People need to Find You and Talk To You.

Finding you is called Marketing and talking to you is called Sales.

I have now just saved you 3 years of study at University.

Yes, it is that simple.

For this you need not just a website, but a web presence … but a website is a very good place to start.

I love building websites and have been doing it since 1997.

Let me help you with yours.

See more at: http://blog.briancurrin.com/portfolio/

Posted in Opinion, Resources, Small Business, Technology Made Easy, Tips and Hints, working from home

Running a successful business without being controlled by phones … The Production Person does it and so does Brian Currin Music / Brian, My Web Guy.

The Production Person

Over the past few years I have come to view my cell phone as a burden. It rings and beeps constantly, so I decided that when I was with clients to switch it of and when I needed to put my head down and focus to switch it off. It has now developed into a device that I use when and if it is convenient for me. It no longer irritates me, it no longer interrupts me, it no longer creates anxiety – IT IS NO LONGER A BURDEN.

I am always contactable all the time via email and can access my account from any computer worldwide which I now do. When I’m at suppliers I quickly check mail and access priorities. And just to be clear it has not effected my earnings in any way – on the contrary my earnings have quadrupled over the past year.

I can…

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Posted in Afrikaans Rock, Blogging, Brian's Best, Cape Town, Facebook, Fashion, Google+, Movies, Online Marketing, Radio, Resources, Rodriguez, SA Music, SA Nostalgia, SA Rock Digest, Social Media, Social Media Marketing, Social Networking, Technology Made Easy, Tips and Hints, Tourism, Twitter, working from home

Brian, My Web Guy

Brian Currin is known to many of his friends and clients as “My Web Guy” and to a number of people all over the world as “a guy who knows a bit about music“.

These people say ... Brian is My Web Guy
These people say … Brian is My Web Guy

A few of his recent and current projects include:

Posted in Blogging, Cape Town, Facebook, Fashion, Online Marketing, Opinion, Social Media, Social Media Marketing, Social Networking, Technology Made Easy, Tips and Hints, Tourism, Twitter, working from home

Why you should be using WordPress.com for creating a Web Presence

and the differences between WordPress.com and WordPress.org

The Yoga Factor
The Yoga Factor

The quick version:

People need to Find You and Talk To You.

Finding you is called Marketing and talking to you is called Sales.

I have now just saved you 3 years of study at University.

Yes, it is that simple.

A WordPress.com website is the perfect tool for marketing and sales without breaking the bank, especially if you are passionate about your business and would like to get involved with your own online promotion.

I love WordPress.com because you can have a website where ordinary people can update their content without paying for web hosting, graphic design and web development.

Not that those things are wrong, of course, but you can always build up towards having them as your business and brand grows.

Some examples in action:

Some of my pending projects that will be using WordPress.com:

  • Triple M Entertainment
  • Stars Of Africa Football Academy
  • Masauko Chipembere (from Blk Sonshine)
  • The Production Person

The long version:

WordPress.com is a hosting platform that utilizes the same WordPress software that anyone can download from WordPress.org.

With WordPress.com, the hosting and managing of the software is taken care of for you.

With the freestanding WordPress.org software, you need to install it on your own server or a 3rd party hosting provider.

WordPress.com Benefits

  • It’s free and much easier to set up
  • Everything is taken care of: setup, upgrades, spam, backups, security, etc.
  • Your website / blog is on hundreds of servers, so it’s highly unlikely it will go down due to traffic
  • Your content is backed up automatically
  • You get extra traffic from the WordPress.com community
  • Your dashboard is secure (SSL) making it even safer to log in on shared networks

WordPress.com Cons

  • Provides 170+ themes (and adding more every day), but you cannot upload a custom theme
  • You can’t modify the PHP code behind your blog
  • You can’t upload plugins

If you are a web developer, or you are happy to pay a web developer for their time, here are the benefits of WordPress.org:

WordPress.org (self-hosted) Benefits

  • Ability to upload themes
  • Ability to upload plugins
  • Great community
  • Complete control to change code if you’re technically minded

However, for me, the Cons far out-weigh the Benefits:

WordPress.org (self-hosted) Cons

  • You need a good web host, which can get expensive.
  • Requires more technical knowledge to set up and run
  • You’re responsible for stopping spam
  • You have to handle backups
  • You must upgrade the software when a new version comes out
  • If you get a huge spike in traffic your site will probably go down unless you have a robust hosting setup

Why I love WordPress.com

For no charge, WordPress.com provides web hosting, unlimited database storage with redundancy and backups, automatic software upgrades, community support forums, multi-lingual administration and themes, real-time traffic stats, comment tracking, blog and post rankings and other features not available anywhere else. These features will always be free for blogs started on WordPress.com.

WordPress.com offers paid upgrades as a way to provide premium features without forcing people to host their website / blogs elsewhere. These upgrades are optional.

  • Currently over 170 themes to choose from, some are Premium, but most are Free.
  • Integrated Statistics on where your visitors are coming from, and a whole lot more.
  • Excellent support available from fellow users (on Forums) and WordPress staff.
  • Robust server back ups.
  • Multiple users, great for clubs, communities, bands and so on.
  • Mobile-friendly

Resources for this article:

WordPress.com, WordPress, and WordPress.org

The Features You’ll Love

Posted in Books, Opinion, Resources, SA Music, Technology Made Easy, Tips and Hints, working from home

The Art of Non-Conformity » How to Get Paid for What You Love

The greatest benefit of a lifestyle business is freedom. But usually we find that freedom does not just appear out of nowhere; it requires a shift in mindset and the corresponding action. – Chris Guillebeau

via The Art of Non-Conformity » How to Get Paid for What You Love.

Posted in Technology Made Easy, Tips and Hints, working from home

Finally, a customizable Gmail signature | DVICE

Only just recently discovered this upgrade, but I find it really useful, especially as I often need to email using different sending addresses. Now each one can have it’s own unique signature.

via Finally, a customizable Gmail signature | DVICE.

 

Posted in Opinion, Tips and Hints, working from home

How to simplify your life, part 1 – cellphones are not in control

The cellphone was supposed to improve and simplify our lives, and yes, it did this, but it also seems to cause a lot of undue stress and time-wasting.

Here are some ideas on what I have done to simplify my life so that the cellphone is not in control. Maybe not all these things can work for you, but hopefully it will spark some ideas you can implement into your lifestyle.

  • No voicemail
    So now I have no messages to check, and no false promises made by my voice-mail message to live up to. If I miss your call and your name (not just your number) came up in my caller ID I will probably phone you back.
  • No private numbers answered
    I just ignore hidden numbers, so no more phone spam. Yeah, maybe I miss a few legitimate calls, but not having to deal with spammers and scammers far outweighs this.
  • Encourage email communication
    I have encouraged most of my clients to connect with me via email rather than cellphone. This has cut down dramatically on calls and time. This also allows me to respond properly with the correctly researched information.
  • Pay As You Go
    I reduced my contract from over R500 a month to a much smaller one (just over R120) with a pay-as-you-go top up option and 200 free SMSs.
  • SMS
    I use SMS rather than phoning to keep costs down. 200 free SMSs is about 6 a day. I never manage to use them all up every month.
  • Please call me back
    If I make a phone call and my friend and/or client needs to have a long (and costly to me) conversation, I ask them to call me back, or rather send an email. Can be a bit uncomfortable to do this the first few times, but it soon becomes a habit that cuts down on my costs and my time.

Stop blaming an inanimate object for your stress. Take control.

Posted in Opinion, Tips and Hints, working from home

How to manage your money when you are self-employed

Black Hole - Image courtesy of Brainz.org
My Bank Account - Image courtesy of Brainz.org

I celebrate 5 years of self-employment today … and there are a number of tips and hints that I can supply that I have picked up over the last 5 years.

I was corporate for almost 25 years and we don’t realise how much the corporate world protects us from the daily grind of keeping tabs of our cash flow.

Some lessons learnt:

  • A quote is not guaranteed income.
  • An order is not guaranteed income until a deposit is paid (I ask 50% before I spend any time on a project)
  • Final payment is not guaranteed until payment is actually received.

I have received a 50% deposit, done between 75% and 100% of the project and then never received final payment.

At one stage I was spending money and time based on my quotes … a path to disaster if ever there was one.

So the secret to managing your money is knowing that there is no secret.

Sound business principles of not spending money you don’t have, or money that isn’t yours, will go a long way to improving your cash flow.

I spent ages trying to figure out how to make more money and then finally realised that spending less and managing my money are actually solutions too.

A great and cost effective online money management resource is Billy the Billing Engine.

I use http://billy.co.za for my quotes and invoices and it works like a dream. On a recent trip to Gauteng I was able to go into an internet cafe and do all my month end invoicing.

No bucks, no Buck Rogers – quote from The Right Stuff movie

Posted in Opinion, Tourism, working from home

Seth’s Blog: Hope and the magic lottery

Seth’s Blog: Hope and the magic lottery.

Here’s another way to think about it: delight the audience you already have, amaze the customers you can already reach, dazzle the small investors who already trust you enough to listen to you. Take the permission you have and work your way up. Leaps look good in the movies, but in fact, success is mostly about finding a path and walking it one step at a time.